I am in the process of listing my new business on all of the many online directories. This is an important part of social media marketing that Enduring Design can provide for your company. Search Engine Optimization is much more than keywords or descriptions in the head tags of the page. There are submission protocols for each search engine, web site owner verifications, and now that consumers control “reviewing” a business with their GPS enabled phones, you must make sure they can find your business when searching whatever app is currently in fashion. You can’t depend on Google maps to make sure your customers find your business.